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Privilege Smoke

18 July, 2016
Booktrailer El Lobo
19 July, 2016
adqa
17 July, 2016

Privilege Smoke is a new premium tobacco brand that seeks to enter the market as an alternative high standard tobacco but affordable to medium budgets.

With that idea on mind, we sougth to compose a brand with recognizable elements of the target.

The brand, created as imagotype, combines name and icon so that both elements serve to make the company recognizable. The tipographys include two different styles: The word Privilege supports the strength and presence of the company. Smoke remind us that the brand related to personal leisure.

With that idea on mind, we sougth to compose a brand with recognizable elements of the target.

The brand, created as imagotype, combines name and icon so that both elements serve to make the company recognizable. The tipographys include two different styles: The word Privilege supports the strength and presence of the company. Smoke remind us that the brand related to personal leisure.

 
 

Ready to start the

JOURNEY?

 

FIGHT

HIPER MINT
Intense green gradient to, intense mint. Time to take over!

TRAVEL

CHERRY MINT
From strong red to strong mint, exotic Asia awaits!

BREATHE

SWEET MINT
Sweet mint represented in green and pink. A zen interpretation.

DISCOVER

LEMON
Yellow in all its glory. Life's sparkle. Adventure is calling!

DIVE

LEMON MINT
Gradient from aqua green to yellow. Refreshing summer activities!

DREAM

PEPPERMINT
Electric blue gradient.Enjoy a cool night. A starry sky.

DANCE

PEACH MINT
Soft cayenne and green. Funny, daring... Like a summer party .

READ

ORANGE COOKIE
Warm sandy tones. Best companion to sweetness: a book!

LOVE

RED FRUITS
Red to pink gradient. The romantic side we all have!

ENJOY

PINEAPPLE, CARAMEL MINT
Yellow and green tones. It's time to enjoy ourselves!

Download the project